Privacy Policy

Last updated: 16/03/2026

1. Introduction

Bobbly (“we”, “our”, or “us”) is committed to protecting your privacy and handling personal information responsibly.

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit https://bobbly.com.au (“Website”) or interact with our services.

By using this Website, you agree to the collection and use of information in accordance with this Privacy Policy.

This policy is designed to comply with applicable privacy laws and industry standards, including requirements associated with digital advertising platforms.


2. Information We Collect

We may collect both personal information and non-personal information when users interact with our Website.

Personal Information

Personal information may include:

  • Name

  • Email address

  • Phone number

  • Business name

  • Job title or role

  • Information submitted through contact or enquiry forms

  • Any information voluntarily provided when communicating with us

We only collect personal information that is reasonably necessary to provide services or respond to enquiries.


Automatically Collected Information

When users visit our Website, certain information may be collected automatically, including:

  • IP address

  • Device information

  • Browser type

  • Operating system

  • Pages visited

  • Time spent on pages

  • Referring websites

  • Interaction behaviour (clicks, scroll activity, form engagement)

  • Session identifiers and cookies

This information helps us analyse website usage and improve performance.


3. How We Use Information

Information collected may be used to:

  • Respond to enquiries and requests submitted through the Website

  • Deliver services and communicate with users

  • Improve Website performance and user experience

  • Analyse traffic patterns and engagement

  • Measure marketing and advertising performance

  • Optimise digital advertising campaigns

  • Maintain website security and prevent misuse

We do not sell personal information to third parties.


4. Cookies and Similar Technologies

Our Website uses cookies and similar technologies to enhance functionality, analyse user behaviour, and support marketing activities.

Cookies may be used to:

  • Store user preferences

  • Analyse website usage

  • Track advertising performance

  • Enable remarketing and audience targeting

Users may manage cookie preferences through their browser settings. Disabling cookies may impact certain website features.


5. Analytics and Website Measurement

We use analytics technologies to better understand how users interact with our Website.

Analytics may measure:

  • Page views

  • Navigation behaviour

  • Scroll depth

  • Button and link interactions

  • Form engagement

  • Conversion activity

These insights allow us to improve the Website and optimise marketing performance.


6. Tag Management Systems

Our Website uses Google Tag Manager to deploy and manage analytics and marketing technologies.

Google Tag Manager itself does not collect personal information but allows other tracking technologies to operate on the Website.


7. Advertising Technologies

We may use digital advertising platforms including:

  • Google Ads

  • Meta Platforms advertising services

  • LinkedIn advertising services

These platforms may use technologies such as:

  • tracking pixels

  • advertising cookies

  • analytics tags

  • conversion tracking tools

These technologies may collect information including:

  • page visits

  • user engagement

  • ad interactions

  • conversions and form submissions

  • device and browser data

This information helps us measure advertising effectiveness and improve campaign performance.


8. Remarketing and Behavioural Advertising

Our Website may use remarketing technologies that allow advertising platforms to display advertisements to users who have previously visited our Website.

These technologies may use cookies or tracking pixels to recognise users across different websites or platforms and deliver relevant advertising.

Users can control advertising preferences through settings provided by the respective advertising platforms.


9. Enhanced Conversion Tracking and First-Party Data

Some advertising platforms may allow the use of first-party data provided through website forms to improve advertising measurement.

Information submitted through forms may be securely transmitted to advertising platforms for purposes such as:

  • conversion tracking

  • campaign measurement

  • advertising attribution

  • audience insights

Where supported by the platform, information may be encrypted or processed in privacy-safe formats before being transmitted.


10. Form Submissions

When users submit information through forms on our Website, the information provided may be used to:

  • respond to enquiries

  • provide services or requested information

  • improve marketing and communication efforts

  • measure advertising campaign performance

Form interaction events, including form starts, completions, and submissions, may be tracked for analytics and optimisation purposes.


11. Third-Party Services

We may use third-party providers to assist in operating our Website and delivering services. These providers may include:

  • hosting providers

  • analytics services

  • marketing and advertising platforms

  • customer relationship management systems

  • marketing automation tools

These providers may process information on our behalf but are required to maintain appropriate security and confidentiality.


12. Data Security

We take reasonable administrative, technical, and organisational measures to protect personal information from:

  • unauthorised access

  • misuse

  • loss or theft

  • disclosure or alteration

Despite these measures, no internet-based system can be guaranteed to be completely secure.


13. International Data Transfers

Some services used on this Website may store or process information in countries outside Australia.

By using the Website, you acknowledge that information may be transferred internationally and processed in accordance with the privacy practices of the relevant service providers.


14. User Rights

Users may request to:

  • access personal information we hold about them

  • correct inaccurate personal information

  • request deletion of personal information where appropriate

Requests can be made through our contact page.


15. Children’s Privacy

Our Website and services are not directed toward individuals under the age of 18.

We do not knowingly collect personal information from children.


16. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in technology, legal requirements, or our business practices.

Updates will be published on this page with the revised date.


17. Contact Us

If you have any questions about this Privacy Policy or how your information is handled, please contact us through the contact form below.